JULEE HOLLAND MARKETING

At the end of 2018, I made the decision to retire from the full-time corporate grind, and long Southern California commute, to devote more time to my family. Since then, I have been spending a lot of time out at the barn with my daughter as she has followed in my footsteps with her love for horses. I was blessed to have a horse while growing up, and I always wanted to share that experience with her, which I am now able to do. Like many of the other girls, she started riding once a week on lesson horses and now, ten years later, she rides several days a week and competes in many of the regional and national horse shows. 

 

Since horse shows are located all over, I always Google the location to find out exactly where we need to go. What I discovered was the information found online about the facilities was very minimal. Some established, high-end equestrian facilities didn’t even have a website and would use Facebook instead. Okay folks, I am here to tell you that websites and social media have two completely different purposes in life.  One is not a replacement for the other - but we can talk more about that later. The other observation I made is that most of the websites that I did find online, were not mobile-friendly. Almost 60% of all online searches happen on mobile devises, so if you don't have a mobile-friendly website, you are missing out on many potential leads. Lastly, I noted that many of the properties we visited had amazing grounds and offered an array of services to their clients, however, very few have an online brand presence that tells the same story.

 

And with that, Julee Holland Marketing was founded with the goal of providing equestrian facility owners a strategic, customized and affordable one-stop shop solution for all their digital marketing needs. Whether you have a large, youthful, kid-filled barn with horseback riding lessons all day long, or a well-established breeding horse farm with a focus on yearling sales, I would love to partner with you to develop a unique marketing strategy to showcase your business in the digital space.